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Zefract

Practice

Marketing & Growth: SEO, PPC & AI Search

Search, paid, social and content working off one plan, including the answer-engine work that decides whether AI assistants mention you at all.

Demand you can trace to a number.

SEO

Rankings that turn into pipeline.

Website & Technical AuditTechnical SEOKeyword & Content StrategyOn Page Optimization

AI Search (AEO)

Own the answer, not just the tenth blue link.

Answer Engine Optimization

AI Search (GEO)

Be the source an AI cites when it answers for you.

Generative Engine OptimizationLLM OptimizationAI Visibility Tracking

Paid Advertising (PPC)

Spend that you can trace to revenue.

Google AdsMeta Ads (Facebook & Instagram)LinkedIn AdsYouTube & Video

Social Media

A feed worth following.

Strategy & PlanningContent & CommunityPlatform ManagementPaid Social

Content Marketing

Content that ranks and sells.

Content StrategyWritten ContentLong Form & AssetsMultimedia

Email Marketing

Lifecycle messaging that runs itself.

CampaignsAutomation FlowsCRM SetupDeliverability & Optimization

Digital Marketing Strategy

A plan your team can actually run.

Market & Opportunity MappingBudget & Capacity PlanningGrowth & Channel StrategyCampaign & Media Planning
The shape of the offer

Three tiers, one on‑ramp, no mystery.

Every plan is a fixed monthly fee for a written scope. Ad spend is always separate and always billed to the client's own card. Every engagement opens with a paid Foundation Sprint, because nothing we sell works on broken tracking.

Plan 01

Beam

One channel, run properly.

₹35,000/month

+ ₹40,000 foundation sprint

  • One primary channel: Google Ads or local SEO
  • Google Business Profile management, 1 location
  • Conversion + call tracking, GA4 & GTM upkeep
  • 2 landing pages per quarter
  • Ad spend managed up to ₹75,000/month
  • Monthly report + 30-minute call, in plain English

Fits: single-location clinic, small law or CA practice, local service business with ₹25K–50K/month to put behind ads.

Most clients land here

Plan 02

Spectrum

Found, chosen, and measured.

₹75,000/month

+ ₹65,000 foundation sprint

  • SEO + Google Ads + Meta Ads, run as one system
  • 4 content pieces & 12–16 social creatives a month
  • Landing pages plus an active CRO test queue
  • Google Business Profile for up to 3 locations
  • Live dashboard + fortnightly working call
  • Ad spend managed up to ₹2,00,000/month

Fits: multi-location practices, competitive verticals, D2C brands, anyone spending ₹75K–2L/month on media.

Plan 03

Prism

The whole spectrum, one team.

₹1,10,000/month +

+ ₹1,00,000 foundation sprint

  • Everything in Spectrum, at higher volume
  • AI Search & GEO: citation tracking and entity work
  • 20 hours a month of retained build capacity
  • Quarterly strategy + a live experiment roadmap
  • Named pod, weekly show-the-work notes
  • Ad spend to ₹5,00,000/month, then 8% of the excess

Fits: multi-city or scaling businesses that need the product improved and the demand built at the same time.

Next step

Ready when you have a brief.Or half of one.

Send whatever you have. You get scope, a timeline and a number back within three working days.

Start your projecthello@zefract.com
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